Privacy Policy

This Privacy Policy applies to the services provided by Max & Lucy London and reachable at info@maxlucylondon.com.
We value your privacy and are committed to handling your personal information with care, transparency, and in accordance with applicable data protection laws.

1. Information We Collect

We collect personal data that you voluntarily provide when placing an order, creating an account, or interacting with our website. This may include:

  • Full name
  • Address details
  • Email address
  • Telephone number
  • Payment information
  • IP address and device information
  • Browsing and activity data on our website

In addition, certain technical data may be collected automatically through cookies or similar tracking technologies.

2. Purpose of Data Processing

We process your personal data for the following purposes:

  • Order Processing: To process, manage, and deliver your orders
  • Customer Support: To provide customer service, answer inquiries, and resolve issues
  • Communication: To send updates regarding your order, relevant product information, or important service notifications
  • Improvement of Services: To enhance our website functionality, user experience, and overall service quality
  • Legal Obligations: To comply with tax, accounting, fraud prevention, and regulatory requirements

We only collect data necessary for the proper performance of our business operations and the fulfillment of our agreement with you.

3. Sharing of Personal Data

We only share your information with third parties when it is essential for providing our services. These may include:

  • Payment processors for secure payment handling
  • Shipping and logistics partners to deliver your orders
  • IT and service providers supporting our website and business operations

Personal data will never be sold to third parties. Data is only shared outside our organization when legally required or when strictly necessary for safe business operations.

4. Data Retention

Your personal data will not be stored longer than necessary. Retention periods depend on:

  • Legal obligations
  • The purpose for which the data was collected
  • Legitimate business needs

Once the retention period has expired, your data will be securely deleted or anonymized.

5. Cookies & Tracking Technologies

Our website uses cookies to:

  • Improve site functionality
  • Analyze browsing behavior
  • Support marketing and personalization

You may adjust your cookie preferences at any time via your browser settings. Please note that disabling certain cookies may affect website performance.

6. Your Rights

You have the right to:

  • Access your personal data
  • Correct or update inaccurate information
  • Request deletion of your data
  • Object to data processing
  • Request data portability
  • Withdraw consent (where applicable)

To exercise your rights, please contact us at info@maxlucylondon.com
We aim to respond to all requests within the legally required timeframe.

7. Contact Information

For any questions or concerns regarding this Privacy Policy, you may contact us at:

Company Name: Max & Lucy London
Email: info@maxlucylondon.com